Image by Austin Distel

The Trabble Journey

Trabble was founded in Singapore in 2015 as an e-concierge chatbot, aimed at making
travel information and services accessible to every traveller. Fueled by our belief that travel should be
a seamless experience for both the traveller and the hospitality businesses who serve them, we set out to develop a suite
of automated guest engagement solutions that consolidates the travel ecosystem.


Today, Trabble makes smart hotel operations accessible for businesses of all sizes across Asia,
empowering them to deliver elevated travel experiences to their guests.



Elevating travel experiences through enabling AI technologies and Big Data: one journey, one guest, one business at a time.



Enable Seamless Experiences For Every Traveller

The Team


We are a dynamic team with diverse expertise, ranging from AI technologists to operations and hospitality experts. We believe in bringing together our individual strengths to create holistic and well-rounded solutions dedicated to serving our customers and their guests. 

Ian Low Jianliang

Ian has pursued entrepreneurship all his life. He helms Trabble’s growth with the foresight and determination borne of his extensive startup mentorship and venture capital experience, and is always thinking two steps ahead of the curve.

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Rys Bilinski

Rys has 15 years of experience under his belt as a product lead and extensive background in AI. A self-professed software fanatic and certified agile tester, he envisions and developsTrabble’s solutions, and is always looking to improve on them through new technology.

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Anthony Lau

Anthony is a human capital and leadership consultant with over 20 years of experience as a senior marketing leader and a HR professional. At Trabble, he works tightly with the team to build employee rapport and maintain a healthy work environment, in turn optimising our business performance and growing the Trabble team.

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Enterprise Sales Director

Fiona Neo

Fiona has been in the hospitality industry as a hotel sales director for 26 years. Having directed sales and marketing for various large hotel chains regionally, she understands the needs and concerns that hotels have and how to address them with Trabble’s solutions.

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Operations Lead
Kristie Phua

Kristie is a licensed business coach, with a diverse career of 26 years. A believer in the value of collective leadership in project management and development, she unites the Trabble team to the common goal of success, while handling daily operations work at the same time. 

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Creative Marketing Lead
Joanna Teo

Joanna has 11 years of experience in the creative advertising industry. With her experience as a senior creative director serving a range of global corporate brands, she crafts creative strategies for Trabble to always leave an impact.

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We are committed to reaching new heights with our work, and are always on the lookout for new talent to grow our vibrant team. Interested in joining Trabble?


Click below to fill out our application form!

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Customer Success Manager
Karen Gan

Karen has led a vibrant customer-facing career of over 20 years in a range of industries from bunker trading to tech startups. With her ability to nurture strong relationships and understand customer needs, she connects us with our users and helps us deliver quality user experiences.

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Ariel Pang

Ariel is an experienced writer who has created content for a range of industries, with a particular interest in the hospitality technology space. She ensures clear and consistent communication between Trabble with our partners and customers across all platforms.

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